Media Effectiveness Consultant

Media Effectiveness Consultant - London hybrid - Salary negotiable dep on experience up to £40,000 including bonus - J12821

Working for the UK's leading independent media agency, and one of the fastest growing. A media agency that's made differently. Purpose-led, data-driven, founder-run and proudly independent. Join a team of 25 like-minded data-driven individuals, who have various engineering, analytics and advanced measurement and re-attribution, meaning learning different techniques and approaches are regular occurrences, which only helps accelerate an individual's consultancy experience.

They are the main point of measurement contact for the Client Planning teams, supporting clients across charity, financial services, and consumer, amongst many other rewarding clients. The career progression is built around either two forms of direction, both consultancy experience (Client engagement, framework design and delivering high-quality, and valued insight packs) or technical advancement - adopting different techniques to achieve the best possible analytical outcomes.

Duties
• Leading & Supporting end-to-end Marketing Mix Modelling/econometrics projects, from initial data collection to model development, as well as insights generation and data storytelling.
• Quality control of analytics produced within the team to ensure robustness and validity.
• Expected to develop deep expertise in the sector and be a go-to person for clients and junior colleagues in terms of model outputs and capabilities.
• Responsible for development of client presentation material alongside the senior team.
• Work alongside and coach the junior members to your current high standards.
• Innovate, develop and streamline the automated modelling process - working closely with the in-house engineering teams to make your plans a reality.

Skills
• Hands-on experience with delivering media measurement and effectiveness projects using Marketing Mix Modelling (MMM)/ econometrics techniques.
• Demonstrate analytical principles, problem-solving skills and a strong attention to detail.
• Solid experience in handling and analysing data using a range of tools/approaches to provide the best response to clients' challenges.
• Conceptual knowledge of different lifecycle stages of project delivery
• Significant working knowledge of Microsoft Excel and PowerPoint and presentation skills.
• Comfortable working independently on analytical tasks and as part of a team.
• A passion for marketing and/or measurement and how analytics can be used to solve client challenges through insights.

If this sounds like the role for you then please apply today!

Alternatively, you can refer a friend or colleague by taking part in our fantastic referral schemes! If you have a friend or colleague who would be interested in this role, please refer them to us. For each relevant candidate that you introduce to us (there is no limit) and we place, you will be entitled to our general gift/voucher scheme.

Datatech is one of the UK's leading recruitment agencies in the field of analytics and host of the critically acclaimed event, Women in Data. For more information, visit our website: www.datatech.org.uk